Reward your loyalty program members with gift cards, Visa® cards, money, and more

Rewarding the users in your loyalty program with options other than coupons just became a lot easier.

Zinrelo has now introduced a catalog of reward options that do not limit the redemption options in to store-based coupons. Users can be provided with different rewards like virtual gift cards, Visa cards, cash transfer, and Paypal transfer.

This document explains the process of setting up gift cards, pre-paid Visa cards, cash transfer, and Paypal transfer as reward options in the loyalty program.

Please check the rewards catalog along with the country they are available for and the denomination restrictions. Once the reward options from the catalog are finalized, their needs to be configured in the Zinrelo Admin Console.

Important note: Every reward in the form of a Bank Transfer or Paypal transfer will incur an additional $2. For e.g - Consider a reward option that is set for - $10 Paypal Cash for 1000 points. When a user redeems this reward, Zinrelo will charge the business $12 for this transaction.

For the purpose of this article, 'Amazon Gift Card' will be configured as a reward option.

Setting up Amazon Gift Card as a reward option

Basic Settings

  • Navigate to the Zinrelo Admin Console > Rewards section > New Reward
  • Click on the + icon to create a new reward.
  • From the 'Reward Type' dropdown, select 'Flexible Rewards'.
  • From the 'Reward template for dashboard' dropdown, select 'Visual'.
  • Upload an image that will depict that this reward is an Amazon Gift Card. For e.g

This image will show up on the cover of the reward in the loyalty rewards dashboard.

Note: When choosing Bank/Paypal transfer or a charity donation, use an image that correctly depicts the reward option.

  • The dimensions of the image will depend upon the dashboard layout. If a wider layout is used with larger boxes, an image of size 360px x 240px should suffice. Please feel free to reach out to Zinrelo customer support for any queries.
  • In the "Reward Amount" text box, enter the amount this gift card is worth. For this example, consider value of $10.
  • Enter the points to be deducted against this reward. For this example, 1000 points to redeem $10.
  • Set the reward eligibility, auto-redeem setting, and reward limit. The details about these settings here -


  • Switch to the 'Text-Configuration' tab.
  • Set the Display name as - $10 Amazon Card.
  • Set the Description to - Redeem Amazon card worth $10 for 1000 points.
  • Verify the Redemption Confirmation text - " {{POINTS}} points will be deducted from your account. You will be sent a {{REWARD_AMOUNT}} reward link. Visit the link to select your gift card. Continue? " Make changes to this description as required.
  • Verify the Post Redemption HTML - "Click on the link above to select a {{REWARD_AMOUNT}} gift card of your choice. We have also emailed you this reward link.". Make changes to this description as required.
  • Finally, click on Save.



Flexible rewards need to be reviewed by Zinrelo before they can be made available to your users. Hence, when you try activating this reward, you will see the below message.

Please contact Zinrelo support at [email protected] so that they can review the settings and activate the reward.

Zinrelo support will get in touch to confirm the reward settings and discuss the payment options to recharge the gift cards on the client’s behalf. Once the settings have been reviewed, gift cards have been recharged and the necessary activities in the back end to support this reward option have been set up, the reward will be activated. Please note that it may take up to 4-5 days for this process.

In a similar manner, clients can set up a Visa gift card, charity donation option, Paypal and Bank Transfer, etc.

End-User Experience

Regardless of whether an Amazon gift card, charity donation, Visa card, or Paypal Transfer option are set up in the loyalty program, the end-user experience in the loyalty user dashboard remains the same.

  • In the user dashboard, when users click on the card for a gift card or Paypal type of reward, they will be shown a confirmation screen stating that points will be deducted and a reward link will be displayed.
  • The link will be of the form -

Note: The merchant key is the store name, which is visible after the store. For instance, in the link, "abc" represents the merchant key.

  • Upon clicking on this link, users will navigate to a landing page where they can complete the process of claiming this reward.